Investment in Joondalup

Why you should Invest in Joondalup

The City of Joondalup is fast becoming the destination of choice for business investment and development. Joondalup is transitioning from an economy supported by population growth to one driver by business investment, innovation and entrepreneurship.

Joondalup is recognised for its vibrant economy and commitment to growth and innovation. As the strategic economic centre of the booming northern metropolitan corridor, Joondalup is uniquely positioned to embrace and capitalise on new business opportunities, making it a prime location for investment and development. Driven by innovation and entrepreneurship, the City prioritises smart growth while staying attentive to the needs of an engaged and connected community. Key reasons to invest in Joondalup include:

  • Economic strengths: boasts a Gross Regional Product of $7.82 billion with 12,721 registered businesses and 56,236 local jobs.
  • Strategic location: with well-connected transport networks and approximately 500,000 people within a 20-minute catchment area, Joondalup offers a substantial consumer and talent pool.
  • Future ready: Joondalup fosters sectors that are key to economic resilience and growth, demonstrating a proactive approach to development.
  • Active development: with $1 billion in recent construction projects, Joondalup is expanding its infrastructure and capabilities, enhancing its economic landscape.
  • Sector leadership: as a leading hub for sectors like cybersecurity, health and medical, education, tourism, and retail, Joondalup sets benchmarks in innovation and sectoral growth.
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WA’s first Innovation Hub

Joondalup: A leading health innovation and medical hub

City of Joondalup aerial image

Economic profile

Discover key statistics, strategic economic insights, and growth trends in Joondalup’s vibrant economy to understand its investment potential.

Innovation precinct

Innovation Precinct

Joondalup's Innovation Precinct is a bustling hub where entrepreneurs, startups, and established businesses converge to collaborate and drive economic growth. The precinct aims to link education, business, industry, and government to address complex challenges with innovative technologies.

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Investment Sectors

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Cybersecurity investment

As the capital of cybersecurity activity in Australia, Joondalup hosts major initiatives such as the Cyber Security Cooperative Research Centre and the CyberWest Cyber Security Innovation Hub. This sector benefits from robust government and industry support, positioning it for significant growth. Cyber security activities and programs in Joondalup are contributing to Australia’s reputation as a global leader in cyber security.

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Healthcare investment

Joondalup is poised to emerge as the strategic, accessible centre for health and medical services that meet the northern corridor’s specialist and higher acuity medical needs, as well as general and emergency care and allied health services. Joondalup is already home to the Joondalup Health Campus (JHC), the largest healthcare facility in the northern corridor. 

The development of a Joondalup Health and Medical Hub will improve the well-being of the growing community, bringing together preventative health care, primary health care, allied health care, and hospital level care and integrating those with teaching and research institutions in a location that is accessible to more than 500,000 people who live within a 20-minute drive of the Joondalup City Centre.


Education and Training

Education and training investment

Joondalup is a hub of educational excellence, supported by the vibrant Joondalup Learning Precinct. This precinct houses top institutions such as Edith Cowan University, North Metropolitan TAFE, and the WA Police Academy, along with specialised centers like the College for Electrical Training and the Australian Medical Association WA College. Together, they foster a dynamic environment for education and collaboration, offering extensive opportunities for learning and tertiary education.

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Tourism investment

Joondalup is renowned for its natural and man-made attractions, from the world-class Yellagonga Regional Park to iconic sites like Hillarys Boat Harbour and Ocean Reef Marina. Serving as the northern gateway to Rottnest Island and boasting two world-class marinas, Joondalup draws both domestic and international visitors. The City’s Strategic Plans aim to further enhance these attractions, elevating its status as a premier tourism destination.

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Retail investment

Joondalup is a retail powerhouse with four significant retail precincts, including one of Perth’s largest shopping centres. These precincts drive over $5 billion in retail spend annually. The City's strategic location and robust transport links support a growing retail landscape, positioning Joondalup as a key destination for retail investment.


people playing on the beach people dancing on the purple stage  Joondalup night market during sunset

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